Bringing Luxury to Life
With our base in the DRC – undoubtedly the creative and lifestyle epicentre of the continent – Luxico is uniquely positioned to identify, anticipate and meet the luxury brand needs of a new type of African consumer. Young, urban, connected and increasingly affluent, Luxico consumers have a natural exuberance and optimism, and express their confidence in the ways they choose to spend their money. Luxico empowers both brands and consumers, through enabling people to be themselves and claim their place in the new African consciousness.
DRC – The heart of Africa
The DRC sits in the heart of Africa – in every sense. It’s a nation blessed with vast natural resources, but its greatest asset is undoubtedly its people. Their strong sense of identity, forged in times of turmoil, has evolved to make them Africa’s leaders in music, art and fashion. The capital, Kinshasa, is unlike anywhere else on earth – and it wears its uniqueness with pride. There’s an electricity in the air – a new-found confidence that can be intimidating to the uninitiated, but is ultimately uplifting. The DRC is Luxico’s home, and it shapes and inspires us every day.
Refreshed Website
As a company, Luxico has never stood still. The same can be said of our digital footprint, which is why we’re delighted to unveil our refreshed website. As we’ve grown into a core part of the BOA Group, and added Luxico Fashion and Luxico Beauty to our portfolio, the time was right to re-align ourselves with the digitisation trend sweeping Africa. Our new website is a clear statement of who we are and where we’re going, and will make it easier than ever for our partners and customers to connect with us. Everyone’s invited: http://www.luxicoafrica.com/
LUXICO PROFESSIONAL | 25 August 2023
LUXICO PROFESSIONAL | 25 July 2023
LUXICO PROFESSIONAL | 25 June 2023